Roofing Success
The Roofing Success Podcast is a show created to inspire roofing contractors to achieve optimal success in their roofing businesses. The host, Jim Ahlin, is the co-author of the book, "Internet Marketing For Roofing Contractors, How to TRIPLE Your Sales and Turn Your Roofing Website Into an Online Lead Generation Machine", and Co-Founder of Roofer Marketers, the Digital Marketing Agency for the roofing industry. On each episode, Jim will be sitting down with industry leaders to talk about their processes, the lessons they learned, and how to find success in roofing.
Roofing Success
Why Roofing Companies Need Standards Before They Scale with Jonathan Baldivino
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Every roofing company wants to grow, but scaling without standards can turn small problems into big ones.
Jonathan Baldivino started in roofing doing cleanup, worked his way up to installer, and eventually built Roofscapes Northwest. As the company grew, he learned that hard work alone wasn’t enough. He needed clear standards, better systems, the right numbers, and great people.
In this episode, Jonathan and Jim Ahlin talk about building standards your team can actually follow, using data instead of gut feelings, hiring the right people, and knowing when your company is truly ready to scale.
Learn more about Roofscapes Northwest:
https://www.roofscapesnw.com
https://www.youtube.com/channel/UCCtAlgA8Htp_ugQPZ7OCxeA
https://www.instagram.com/roofscapes_nw/
https://www.facebook.com/Roofscapesnw
Listen to the episode on Spotify & Apple Podcasts (322) 👇
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Chapters:
00:00 From Homeless to Roofing Business Owner
07:50 Turning a Roofing Career Into a Business
12:09 The Early Struggles of Running a Roofing Company
17:30 Building the Right Roofing Team
22:18 Why Roofing Companies Need Clear Standards
30:32 Building Systems to Grow a Roofing Business
37:41 The Marketing Metrics Roofing Companies Should Track
42:19 Why You Need to Say No to the Wrong Customers
47:32 Using Data and KPIs to Make Better Business Decisions
53:10 Systems, Hiring, and Scaling a Roofing Company