Roofing Success
The Roofing Success Podcast is a show created to inspire roofing contractors to achieve optimal success in their roofing businesses. The host, Jim Ahlin, is the co-author of the book, "Internet Marketing For Roofing Contractors, How to TRIPLE Your Sales and Turn Your Roofing Website Into an Online Lead Generation Machine", and Co-Founder of Roofer Marketers, the Digital Marketing Agency for the roofing industry. On each episode, Jim will be sitting down with industry leaders to talk about their processes, the lessons they learned, and how to find success in roofing.
Roofing Success
When Hustle Stops Working in Your Roofing Business (And What to Do Next)
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Scott Huffman built GSAS Construction Group to nearly $4M in his first full year of roofing, then hit a wall. Hustle got him there, but it couldn't get him further.
Scott shares what broke through the ceiling, from hiring a consultant to turning a 12-page notes doc into real SOPs, plus how his journey from prison to business owner built a company where second chances create top performers.
What you'll learn:
- The weekly sales metrics that finally got reps to buy in (150 doors, 120 cold calls)
- How to spot when you've hit your ceiling as an owner and what to do next
- Hard hiring lessons: friends and family, trust but verify, and right people in right seats
Connect with Scott:
https://gsasconstructiongroup.com
https://www.linkedin.com/company/gsasconstructiongroup
https://www.facebook.com/p/GSAS-Construction-Group-100092974238646/
https://www.instagram.com/gsasconstructiongroup
Listen to the episode on Spotify & Apple Podcasts (315) 👇
🎧 https://roofingpod.com/spotify
🍏 https://roofingpod.com/apple-podcasts
PODCAST SPONSORS:
- Coast: https://roofingpod.com/Coast
- JobNimbus Marketing: https://roofingpod.com/jobnimbus-marketing-get-started
- Day 41 Thrive: https://roofingpod.com/day-41-thrive
IG: https://www.instagram.com/roofingsuccess/
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📱 Text Jim @ (612) 512-1812 – Say Hi!
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Chapters:
0:00 When hustle stops working (cold open)
1:48 From prison to sign language interpreter to roofing
7:04 Starting GSAS
12:54 The hidden costs of running a business
21:19 SOPs: hustle with no reference points
27:28 The sales metrics that finally stuck
39:03 Right people, right seats
46:27 Red flags and trust but verify
50:19 Redemption and second chances
